年度97
論文名稱Consumer Involvement and Brand Loyalty in Services: Evidence from the Commercial Airline Industry in Taiwan
全部作者Chen, Lily Shui-Lien; Wang, Michael Chih-Hung; Cheng, Julian Ming-Sung; Hadi Kuntjara
卷數International Journal of Services and Standards 4(4), pp.437 - 452
ISSN(ISBN)1740-8849; 1740-8857
使用語言英文
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